Nativex Ranked # 1 Global Advertising Network on AppsFlyer Performance Index
SAN FRANCISCO, October 27, 2021 / PRNewswire / – Nativex, a Leading Mobile Advertising Platform, Today Announced It Has Been Ranked in the Top 10 Global Ad Networks in AppsFlyer’s Biannual Release Performance index with good results in the games and non-games categories. As the leading industry report that measures the mobile performance of the world’s leading media sources, the AppsFlyer Index is an important tool for marketers looking to stay on top of the latest industry trends. mobile. The 13th edition of the AppsFlyer index examined more than 33 billion app installs, 55 billion app openings, 623 media sources and 17,000 apps.
Nativex has been featured on AppsFlyer’s Integrated Purchasing Index (IAP), scoring in 4 different categories, including 6th and 9th in the ecommerce categories on Power Ranking and Volume Ranking respectively, and 4th and 5th in general purchasing categories (power ranking and volume ranking).
On top of that, Nativex has been featured and has shown extremely strong growth in South East Asia in gaming (RPG in particular) and shopping (eCommerce in particular). South East Asia was recently named as one of the world’s largest gaming and e-commerce marketplaces.
Nativex also ranked 5th and 6th on the power rating and volume rating for mobile role-playing games. Nativex also ranked in the top 10 for e-commerce in the Southeast Asia market.
Nativex’s growth in APAC includes partnerships with TikTok for business and paved the way for several successes in the region for brands and mobile applications, including e-commerce giants Shopee and Lazada. In addition to key partnerships, Nativex provides its customers with XMP, a media buying platform, to launch and execute advertising campaigns on a global scale.
âOur recent results on the AppsFlyer Index underscore our commitment to providing our advertiser partners with high quality service and solutions. ” noted Irene Yang, Managing Director of Nativex. âGaming and e-commerce continue to be fast growing verticals in all markets and our efforts to establish our presence in South East Asia did not go unnoticed. “
Nativex is dedicated to driving ROI and growth for all industries in a digital and mobile world. Nativex empowers marketers to create strong, sustainable growth through universal access to digital channels through China and the rest of the world. On top of that, Nativex offers all of the built-in tools marketers need to thrive and create meaningful impact with their audiences. Part of Mobvista, Nativex has a global presence with 16 offices around the world. Learn more at www.nativex.com.